UFC Fight Night Dublin som sändes från O2 Arena under lördagen blev helt utsålt och har slagit rekord i tittarsiffror för kanalen 3e, som är Irlands fjärde största kanal. Man nådde totalt ut till 600 000 tittare då Conor McGregor bjöd på en spektakular uppvisning i matchen mot Diego Brandao på hemmaplan i Dublin. Andra fighters på plats var Gunnar Nelson och Norman Parke.
Det här berättade Jeff Ford, som är innehållsansvarig för TV3 Group om det hela:
Saturday night’s fantastic UFC ratings prove that there is a real hunger for MMA in Ireland, in particular Ireland’s own star attraction and showman Conor McGregor. 3e was the first broadcaster to take the plunge and broadcast UFC Live and Free to Air and the feedback from our viewers has been great. We would like to thank our friends and colleagues from the Ultimate Fighting Championship for their support and help and we look forward to continuing our relationship with them in the future.
Det här berättade Gary Cook, som är VD för UFC EMEA:
This was a night that will go down in history within the UFC for the record sell out and viewership figures. The collaboration between UFC and TV3, not just on the night, but in the weeks and days leading to the event has shown how an integrated partnership can benefit both organisations. Throughout the week, TV3 and 3e aired amazing content and were able to access the athletes across a number of platforms, building anticipation and ultimately driving the record breaking audience. We would like to congratulate our friends at TV3 and we look forward to bringing more UFC events in the future.
